Brand Guidelines
KioSnap Identity
A complete brand system for the AI-powered digital kiosk platform.
01
Logo Mark
The mark combines a bold geometric “K” letterform with camera viewfinder brackets and a focus dot — merging “Kiosk” and “Snap” into one symbol.
02
Horizontal Lockup
03
Scalability
The mark is designed to remain legible from 16px favicons to large hero placements.
04
Color Palette
Warm amber/brown “Ember” palette. Primary action color is Ember 600 (#a05020).
Ember 50#fff8f2
Ember 100#ffe8d5
Ember 200#f5c8a0
Ember 300#e89060
Ember 400#d07030
Ember 500#b86028
Ember 600#a05020
Ember 700#804018
Ember 800#5c3010
Ember 900#1a0a00
#a05020 — Ember 600
Primary action color. Used for buttons, links, active states.
05
Typography
Playfair Display
font-headingSnap. Display. Sell.
Headings, logo wordmark, hero text
DM Sans
font-bodyThe quick brown fox jumps over the lazy dog.
Body text, UI elements, buttons
DM Mono
font-mono₹199/mo · 30 items · 5 categories
Code, numbers, technical labels
06
Download Assets
All logo variants as standalone SVG files. Right-click → Save As to download.
07
Usage Rules
✓ Do
- Use provided color variants on appropriate backgrounds
- Maintain minimum clear space equal to the icon height
- Use the horizontal lockup for headers and navigation
- Use the icon-only mark for favicons and small spaces
✗ Don't
- Stretch, rotate, or distort the logo
- Change the brand colors outside the palette
- Place the logo on busy or low-contrast backgrounds
- Recreate the wordmark in a different font